|Back to Back Issues Page|
The Sales Buzz Issue 292 - The Long Tail Product Features
October 29, 2015
The Long Tail Product Features
The Long Tail Product Features are the unusual sales features that your products or services have that you take for granted because each of them are only of interest to a small number of prospects.
They are the things your products and services can do that maybe you haven't thought about before.
Probably because they are only of interest to a few of your prospects who have particular needs.
When learning about your products you won't have covered everything, all the minute details of every feature and the benefits they can supply.
So your prospects could mention a small but important requirement that passes you by as you haven't connected the features of your products and that particular need.
Most sales people learn the main features of their product and the benefits they provide to the customer.
But with more sales training on discovering the smaller and more obscure features, each of which may only be of benefit to a few potential customers, you can have a ready-made advantage to use in your sales presentations.
Add all these potential customers together and they could outnumber your prospects with needs for your main features. Here's why ...continue reading...
The Sales Buzz is published by the website www.provensalestraining.com.
Get The Sales Buzz Delivered to Your InboxDid you get this copy of The Sales Buzz delivered to your inbox?
Maybe you just stumbled across us while browsing the Internet. If you like what you've seen we can send you your very own copy straight to your inbox every week.
Just click the image or the link below and leave us your email address on that page.
People Like You Will Like The Sales BuzzIf you like the Sales Buzz so will your friends, team members, and colleagues.
We've prepared an invitation for you to send to anyone you think will want to see the Sales Buzz weekly ezine, and the 2 free eBooks: Need to Close Chains, and Motivators & Connectors.
Open the invitation and send to friends, colleagues, team members. As always we promise to use their email address only to send the Sales Buzz. Send an invite by opening The Sales Buzz Invitation...
I'm Stephen Craine from the website Sales-Training-Sales-Tips.com
Thank you for subscribing to The Sales Buzz, the Free Sales Training Newsletter for all sales people, small businesses owners, and sales managers.
Please feel free to copy and use the information that you find here.
All I ask is that you include a credit to the newsletter or the website, and a link back to www.Sales-Training-Sales-Tips.com.
You can see all the back issues of this free sales training newsletter at Sales Buzz back issues...
|Back to Back Issues Page|